Florim: Design is our passion

The Group's latest products dedicated to the world of architecture and interior design will be on show in the exhibition areas at the Salone del Mobile (Pav. 24 stand B02 - B04) and the Flagship Store. Pride of place will go to Florim’s large ceramic slabs, which give form and dimension to stunning spaces to enjoy in full. The Group boasts the widest and most versatile range on the market for all applications. Over 50 years of technological and aesthetic knowhow embodied in designer surfaces of original sizes - from 80x80 cm and 80x240 cm to 120x240 cm and 120x280 cm and through to 160x320 cm – and three different thicknesses 6-12-20. In the guise of floor tiles, wall coverings, ventilated walls, countertops for the kitchen and bathroom and multiple furnishing solutions, the large Florim slab is both functional and highly attractive. The brand new display at Florim’s Salone stand will play around with the concept of design, interpreted in an original abstract way through the surfaces of the Group’s different brands (Floor Gres, Rex, Casa dolce casa – Casamood, Cerim, FLORIM stone and CEDIT – Ceramiche d’Italia). The permanent space in the heart of the Brera district will also showcase the wide variety of aesthetic and material inspirations behind the large slabs during Milan Design Week with a display that emphasises their physical attributes.
On Wednesday 10 April the Florim Flagship Store will open its doors for an original evening-event.